Studio HABITS was founded in 2004 by Innocenzo Rifino and
Diego Rossi, after several years of independent professional experience
between Italy and Japan, developing robotics, lighting and interaction
design projects.Today, HABITS Studio has expanded its
professional experience in different industrial areas, has developed
cooperation in various parts of the world and follows projects of global
relevance. The works mainly focus on digital products, IoT and smart
objects, home automation, household appliances, lighting.The
Studio has implemented a design method based on the rapid transition
from ideas to mock-ups, according to a continuous and concrete cycle
that leads to a consistent representation and definition of the project
idea.
Studio Habits has collected over 100 international design
awards, such as Red Dot, IF, Good Design, Design Plus, German Design
Award, ADI Compasso d'Oro, just to name a few.The team is
composed of professionals of different and complementary training,
mainly industrial designers and also electronic / mechanical engineers,
model makers, interaction designers, visual designers, research
designers.
Team members are also involved as lecturers in various
European universities, including the Faculty of Design of the
Politecnico di Milano, one of the most renowned design universities in
the world.
